ZVerse was honored when Baylor University asked us to create over 70 custom gifts for their most prominent benefactors. With the brand-new McLane Stadium set to open for the 2014 football season, we saw an opportunity to gift Baylor’s donors with a replica of the yet-to-be-completed facility.
Using our content creation platform, LAYR, we created a replica based on the architect’s blueprints and renderings. The goal was to highlight the features of the new 860,000 square foot stadium, including its “sail gate” cove, where fans can arrive by boat from the Brazos River. The result was a full-color 3D printed piece that capitalized on additive manufacturing’s ability to customize and personalize.
The production of 75 stadium replicas was delivered within a deadline of less than a month. This custom order forged an ongoing relationship between ZVerse and Baylor University that followed with a shipment of limited edition McLane Stadium replicas to be sold in the university’s bookstores, as well as on ZVerse online.